Happy holidays! While you’re having fun next week, load your brain with these 3 important questions to process
Episode 214: What if you could only work 1 hour a day?
Episode 214 includes adding value to your business in 60 minutes, for how long should you ask a client to commit to you, and focus your marketing by defining your target market.
Planning a Jan promotion for your MSP? “10% off” sucks… use this instead
If you’re running a promotion you must make sure it seems exciting and sexy to your clients and prospects. Here’s how
Episode 213: Ask prospects this cyber security question
Episode 213 includes what elements of value will make someone buy from YOU, the trick to get you past the ‘gatekeeper’, and the value and power of using your personal brand in your marketing.
FACT: Successful MSPs are rapid action takers
You meet any successful business owner and it’s guaranteed they’ll have the skillset of Getting Things Done. Here’s how you can develop it
Episode 212: Is it worth MSPs doing Google ads in 2024?
Episode 212 includes should your MSP do pay-per-click Google ads, how switching off can power up your business, and the secret to sustainable business growth.
5 big ugly MSP marketing myths: BUSTED
As you head into 2024, here are absolute codswallop myths about marketing your MSP that could hold you back. Let’s bust them!
You can’t trust someone you don’t like… and you can’t like someone you don’t know
One of the goals of your MSP’s marketing is to build a relationship of trust with your leads and prospects. Here’s why
Episode 210: Use Star Wars marketing in your MSP
Episode 210 includes making your marketing as compelling as Star Wars, the psychology of three-tier pricing, and freeing yourself from time-suck activities with a Virtual Assistant.
Some interesting Google search experiments to be aware of
Google’s trying out a load of new features right now. Some of them could one day be useful to MSPs trying to improve their search results