So many social media platforms, so little time. But which platforms should you use to win new clients for your MSP? Here’s the answer
Episode 199: MSPs: Uncover prospects’ pain points to sell more
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Episode 199 includes improving your productivity by eliminating ‘noise’, selling more by uncovering prospects’ pain points, and communicating effectively with your non-technical prospects
Episode 198: This simple idea will have HUGE impact
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Episode 198 includes keeping your foot on the marketing gas pedal, the huge impact of using personalised video in your prospect and client communications, and protecting your clients from their staff and themselves.
The most powerful marketing question to ask any lead
When you get leads onto a short video call, ask them this question to instantly know whether they could make a great prospect, or not
Episode 197: Help techs triage tickets properly
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Episode 197 includes protecting yourself from LinkedIn prospect poachers, helping techs triage tickets properly, and how consultative selling can improve your MSP income.
How to generate more MSP marketing content ideas than you could ever use
How the theft of my laptop generated at least 26 ideas for marketing content. Swipe these ideas… or better still copy my methodology.
Here’s a simple marketing cadence that your MSP can swipe and adapt
If your MSP’s marketing is driven by one off campaigns and you regularly feel you’re not doing enough, then you need a system. Here’s why
Episode 191: This simple trick increases sales for MSPs
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Episode 191 includes why the right time is always NOW, ‘pre-suading’ your leads, and the secret to progressing from coffee date to closing the deal.
Best practice MSP marketing is a system, not a series of campaigns
The goal is to get the right message in front of the right person at the right time. Here’s how to do that.
Episode 187: Persuade clients about MFA
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Episode 187 includes persuading clients to accept MFA, the benefits of posting real photos on your MSP website, and the value of public speaking to your business
