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Episode 151 includes ’cause-related marketing’ and how it could work for your MSP, why you should question the processes within your MSP and how MSPs can manage ‘software as a service’
The Ultimate MSP Podcast Crossover: Big Quiz
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The Ultimate MSP podcast crossover event culminates with a special show, in which fellow podcasters come together to tackle a fun tech quiz.
Episode 150: This is how to influence your MSP’s prospects
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Episode 150 includes extra ways to influence your prospects, how to help staff financially and a new vCIO revenue stream for your MSP
Episode 149: Claim your share of this $5,000 MSP giveaway
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Episode 149 includes free money for MSPs, how to influence future clients and why scrappy marketing can work for your MSP
Episode 148: MSP marketing lessons from this direct mail
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Episode 148 includes a great example of direct mail, clever automation with calendar bookings, MSP planning advice and how to improve sales with ‘relationship signal intelligence’
Episode 147: MSPs – be an adult when a client fires you
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Episode 147 includes the benefit to your MSP of having a ‘loss leader’, the importance of being an adult when a client leaves you and a process expert joins Paul to explain how to easily document the procedures inside your MSP
Episode 146: Should you buy a client out of a contract?
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Episode 146 includes when MSPs should buy clients out of contracts, the financial numbers that are important to your business and breaking sales down into simple steps
Episode 145: MSPs – the easy way to build SOPs
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Episode 145 includes how to become an expert at standard operating procedures, how your MSP could benefit from creating an ‘authority site’ and a cloud back-up expert discusses the future
Episode 144: Your MSP needs a Dream 100 prospect list
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Episode 144 includes why and how to identify a Dream 100 list, why speed is of the essence for dealing with prospects and how to do 1 hour of work in 30 minutes
Episode 143: Admit what your MSP CAN’T do, to win trust
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Episode 143 includes the marketing power of admitting your limitations, understand the Pros and Cons of using MSP jargon and a marketing expert explains why email marketing isn’t dead
