The world's most powerful lead gen system for MSPs

The world’s most powerful lead gen system for MSPs

Paul Green Content, getting new clients

Last week I produced a short video series on lead generation. It went out to a few hundred MSPs on my email list who’d asked to receive it. But here’s …

How MSPs can track what marketing works, and what doesn't work

How MSPs can track what marketing works, and what doesn’t work

James Lyon Content, getting hands on with marketing, getting new clients

To create more leads for your MSP, you’ve maybe bought an email list in the past, ran a Facebook campaign or had a play with Google Ads. But you may …

Yes you can be too cheap. And it's a sales killer

Yes you can be too cheap. And it’s a sales killer

Paul Green business owner's mindset, Content, getting new clients, increasing profit, selling more to existing clients

I was stunned into silence when he told me the price. “Sorry, say that again,” I blurted into the phone. And wrote down the figure for the second time on …

Can an MSP buy cold data and turn it into clients?

Can an MSP buy cold data and turn it into clients?

Paul Green Content, getting hands on with marketing, getting new clients

Table of contentsThe buying cycle A long-term approach to marketing Step one: Buy data Step two: Scrub the data Step three: Pick a CRM and work the data Step four: …

How I FINALLY got a permanent link to collect Google Reviews

How I FINALLY got a permanent link to collect Google Reviews

Paul Green Content, getting hands on with marketing, getting new clients

You and I both know it’s critical for your MSP to get good Google Reviews. Not only are they an essential part of your social proof (because most people prefer …

Video: A great summary of Covid marketing & opportunities

Video: A great summary of Covid marketing & opportunities

Paul Green business owner's mindset, Content, Coronavirus marketing, getting new clients, increasing profit, selling more to existing clients, Videos

Couple of weeks ago I was interviewed by my friend Glenn Robertson of Purechannels for the next episode of his Channel Drop In series. Glen’s an MSP marketing nerd too. …