I was stunned into silence when he told me the price. “Sorry, say that again,” I blurted into the phone. And wrote down the figure for the second time on …
Can an MSP buy cold data and turn it into clients?
Table of contentsThe buying cycle A long-term approach to marketing Step one: Buy data Step two: Scrub the data Step three: Pick a CRM and work the data Step four: …
How I FINALLY got a permanent link to collect Google Reviews
You and I both know it’s critical for your MSP to get good Google Reviews. Not only are they an essential part of your social proof (because most people prefer …
Video: A great summary of Covid marketing & opportunities
Couple of weeks ago I was interviewed by my friend Glenn Robertson of Purechannels for the next episode of his Channel Drop In series. Glen’s an MSP marketing nerd too. …
Video: Getting MDF (Marketing Development Funds) during Covid
This morning I was interviewed by my friend Glenn Robertson of Purechannels for the next episode of his Channel Drop In series. Afterwards we were chatting about the availability of …
Craig’s story: How to do a multi touchpoint marketing campaign during lockdown
Last week I delivered a multi touchpoint marketing campaign to the 179 members of my MSP Marketing Edge service. We call it a Campaign In A Box. It’s an integrated …
12 clever ideas to give your MSP a boost next week
How are you doing today? I’ve done a long series of video calls over the last five days with my long-standing MSP clients, plus also a bunch of new MSPs …
An email you can send to generate work this week
One of the things I talked about a few weeks ago, was the opportunity to generate some break/fix work from people frustrated with their work from home setups. I think …
Coronavirus: Victim or leader?
For many years in a previous business I worked with independent opticians, helping them grow their businesses. Although I don’t work with them any more, I jumped on a video …
5 Coronavirus MSP marketing activities for this week
Here we go for another crazy week, then. Who knows what the world will look like by the time we get to wine o’clock on Friday evening. So with that …