Yes you can be too cheap. And it's a sales killer

Yes you can be too cheap. And it’s a sales killer

Paul Green business owner's mindset, Content, getting new clients, increasing profit, selling more to existing clients

I was stunned into silence when he told me the price. “Sorry, say that again,” I blurted into the phone. And wrote down the figure for the second time on …

Video: A great summary of Covid marketing & opportunities

Video: A great summary of Covid marketing & opportunities

Paul Green business owner's mindset, Content, Coronavirus marketing, getting new clients, increasing profit, selling more to existing clients, Videos

Couple of weeks ago I was interviewed by my friend Glenn Robertson of Purechannels for the next episode of his Channel Drop In series. Glen’s an MSP marketing nerd too. …

Midweek monotony? 3 ways to keep yourself motivated right now

Midweek monotony? 3 ways to keep yourself motivated right now

Paul Green business owner's mindset, Content, Coronavirus marketing, time management and productivity

A confession: Last week I suffered from a temporary, but severe case of CBA* (Can’t Be Ars*d) The week started OK. But by Thursday morning all my motivation had melted …

Coronavirus: Your staff + clients want your leadership

Coronavirus: Your staff + clients want your leadership

Paul Green business owner's mindset, Content, Coronavirus marketing, staff

With apologies to my US readers, today’s article has a few UK political references in it. But it’s still relevant to every MSP, everywhere. When Boris Johnson was elected as …

Focus area 1) Know what you want, and have a robust plan to get it

2020 Focus area 1) Know what you want, and have a robust plan to get it

Paul Green business owner's mindset, Content

I’m starting a new series of 5 articles today. Designed to help you reflect and focus on what’s most important to you in 2020. That includes your life as well …

Your overflowing hassle bucket (and the DOA relief tap)

Your overflowing hassle bucket (and the DOA relief tap)

Paul Green business owner's mindset, Content, time management and productivity

Every one of us has a hassle bucket inside our head. It’s a measure for how much hassle we can deal with at any one time. Some people’s buckets are …

Growing your MSP? Context is everything

Growing your MSP? Context is everything

Paul Green business owner's mindset, Content, exiting your business, getting new clients

Context is everything when building a growth strategy. Quite often when I’m talking to MSP owners (and I meet a lot of new people every month), we get round to …